Inside Prestons
An Exploration Of TUDOR: The Black Bay Collection
Here, we discover the history behind the TUDOR Black Bay collection and a selection of exceptional models within the collection.
Our Heritage
Since 1869
Our story started in 1869 with goldsmith James Preston. 150 years later, and with four beautiful showrooms, our heritage still forms the basis of our values, essence and our passion.
Prestons of Bolton
The premises illustrated are in the original location on the corner of Deansgate and Bank Street and after the death of James Preston in 1905, the business was inherited by his niece Gertrude Duckworth, a highly ambitious and pioneering retailer who recognised the potential for building the biggest jewellery store outside of London in the booming town of Bolton and so in 1912 this store was demolished.
The Diamond Centre of the North
As the economy prospered the business was now in the hands of the entrepreneurial Gordon Duckworth, who took the radical decision to market Prestons of Bolton nationally on both television and cinema. It was Gordon who coined the phrase "It's always worth a journey to Prestons of Bolton, the Diamond Centre of the North".
Wedding Ring World
This was pioneering retailing and from the mid 1970's. Prestons of Bolton became one of the most famous jewellery stores in England with couples travelling from all over the UK to buy their engagement rings and wedding rings. The store became so busy that prospective customers were greeted and taken to the coffee lounge where they were given a ticket and when a salesperson was available their number was called. On one record Saturday in 1976, 168 wedding rings were sold.
Discover Our Jewellery CollectionsOur Showrooms
Our stores continue to build upon our rich heritage and today partner with the world’s finest watch houses in Rolex, Patek Philippe and TUDOR. Our knowledgeable sales consultants have years of experience between them and are always here to guide you through our comprehensive watch collections, answering any questions you may have.
Discover Our ShowroomsInside Prestons
From detailed interviews with our watch specialists, to advice on choosing the perfect diamond engagement ring, our features page includes a selection of articles and guides for you to explore.
Our Collections & Services
Our four showrooms in Guildford, Leeds and Wilmslow together showcase the world's finest watch houses in Rolex, Patek Philippe and TUDOR alongside exquisite fine jewellery and bespoke design services.
Contact Us
If you have an enquiry regarding our fine jewellery collections, our services or the brands we showcase, please contact us below.
Contact UsOur Showrooms
Over the years generations of families have become customers of Prestons and many have become friends. Today, our teams look forward to welcoming you to our showrooms in Surrey, Cheshire and Leeds.
