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150 Years of Exceptional Service & Value

Our story began in 1869 with goldsmith James Preston. Over 150 years later, and with four showrooms, in Guildford, Leeds and Wilmslow, our heritage forms the basis of our values and passion for fine jewellery. When you contact us, your journey with Prestons begins. Our team members are here to help you choose the fine jewellery and wristwatches that perfectly tell your story. Our decades of experience has helped create thousands of happy memories with the generations of families who continue to celebrate their most cherished memories with us.

A Personal Experience A Personal Experience

A Personal Experience

Throughout the last 150 years, each of our showrooms has taken exceptional pride in creating the ultimate customer experience, The Prestons Experience. Each of our dedicated team members take the time to explore your requirements and to help you choose the pieces that perfectly tell your story. At Prestons we understand that without you, we couldn’t be us.

Our Showrooms

Our Service

At Prestons every member of our showroom teams is chosen first and foremost for their warmth of personality and genuine passion for representing the finest watch brands in Rolex, Patek Philippe and Tudor and our fine jewellery and bridal collections.

We hope that when you walk into a Prestons showroom you can feel the difference, from the environment to the friendly and relaxed welcome and desire to help. We understand that it’s the detail that can make the difference from the ribbon on the box to the integrity of the individual who is offering advice.

Over the years generations of families have become customers of Preston’s and many have have become friends. Our showrooms look forward to making new ones.

Why Prestons

"I love store design; that is my passion. I came from a very small jewellery background 40 years ago and to be able to open the showrooms we have today is fantastic. I have the desire and passion for what our showrooms do and believe each client’s visit has to be an all-encompassing experience."

Karl Massey, Managing Director
Since 1869 Since 1869

Since 1869

Throughout the decades Prestons have helped create many special moments and thousands of happy memories. So many couples have started their journey together with a Prestons diamond engagement ring and for many years our original showroom in Bolton was known as the Diamond Centre Of The North for very good reason.

We understand that every story is unique and that every piece of fine jewellery is chosen for the special occasions in your life. Today, we continue to create exquisite jewellery designs that will be cherished forever.

Our Showrooms


Fine craftsmanship is a tradition that is still honoured at Prestons with in-house jewellers and designers who use time-honoured skills alongside state-of-the-art technology to create our jewellery suites. Our showrooms understand that each of our clients that every story is unique and every jewellery design we create should be too.

Our experience in jewellery design allows us a privileged insight into how to create jewellery pieces for your most personal moments and special occasions. We ensure that each piece we create offers expert craftmanship and the finest value proposition.

Our Heritage

The Champagne Experience

Each of our showrooms understand that the times you visit us often symbolise some of the most important moments in your life and we believe that every celebration should start with a glass of champagne.

From the dramatic bronze sculpture that forms the Aquarium Bar at Prestons Wilmslow to the iridescent butterflies which surround the Canopy Bar at Prestons Guildford, each of our showrooms offer the perfect environment to celebrate the purchase of your new watch, toast your engagement or simply enjoy 'Champagne Sundays'.

Keep Exploring

At Prestons we pride ourselves on the overall experience we hope you enjoy when you visit one of our showrooms, whether that be for a special gift, a treat to yourself or someone you love or to utilise one of the specialist services we provide.

Our Showrooms

150 Years of Exceptional Service & Value