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The Prestons Story

Our story started in 1869 with goldsmith James Preston. 150 years later, and with four beautiful showrooms, our heritage still forms the basis of our values, essence and our unparalleled passion.

Prestons of Bolton

In 1869 Prestons of Bolton, originally located on the corner of Deansgate and Bank Street in Manchester, was founded by goldsmith James Preston.

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Our Reputation

In 1972, Prestons of Bolton was advertised nationally on both television and cinema. It was then the phrase "The Diamond Centre of the North" was coined.

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Wedding Ring World

Throughout the 1970s, Prestons of Bolton became one of the most famous jewellery stores in England with couples travelling from all over UK to purchase their bridal jewellery.

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Our Showrooms

Today, our dedicated teams look forward to welcoming both you, and your loved ones, to our four unique and distinctive showrooms in Surrey, Cheshire and Leeds.

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Prestons of Bolton

The premises illustrated are in the original location on the corner of Deansgate and Bank Street and after the death of James Preston in 1905, the business was inherited by his niece Gertrude Duckworth, a highly ambitious and pioneering retailer who recognised the potential for building the biggest jewellery store outside of London in the booming town of Bolton and so in 1912 this store was demolished.

Our Reputation

As the economy prospered the business was now in the hands of the entrepreneurial Gordon Duckworth, who took the radical decision to market Prestons of Bolton nationally on both television and cinema. It was Gordon who coined the phrase "It's always worth a journey to Prestons of Bolton, the Diamond Centre of the North".

Wedding Ring World

This was pioneering retailing and from the mid 1970's. Prestons of Bolton became one of the most famous jewellery stores in England with couples travelling from all over the UK to buy their engagement rings and wedding rings. The store became so busy that prospective customers were greeted and taken to the coffee lounge where they were given a ticket and when a salesperson was available their number was called. On one record Saturday in 1976, 168 wedding rings were sold.

Our Showrooms

Today, our four beautiful showrooms, in Cheshire, Leeds and Surrey, each understand our rich heritage and the values in which our business is built. Our teams embody our values, our essence and our unparalleled passion perfectly.

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Discover Our Showrooms

Our four showrooms showcase the world's finest watch houses, an exquisite selection of fine jewellery and offer incomparable levels of service throughout your entire journey with us. Over the last 150 years' generations of families have become customers of Prestons and many have become friends. Today, our teams look forward to welcoming both you to our showrooms in Surrey, Cheshire and Leeds.

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If you would like to learn more, let our dedicated teams guide you here.

The Prestons Newsletter

The latest news from our four showrooms and more from the world of Prestons.

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